This really (REALLY) needs to be available from the product pages. As OP says, a side-by-side feature-list would be great.
I've just upgraded to Pro just for object colours - can't really afford it - but critical enough, and the necessary feature, for me to switch from DBeaver to VS as my primary tool.
I suspect there is money to be made, and new customers to be funnelled through, an offering that sits between free and pro that includes some of the nice-to-have pro bits, without the hard grunt power features. Marketing wise - I like VS - I'll love it now it has the safety that comes with coloured objects, but I'm feeling a bit resentful of paying that much when I don't need the features that justify the price. If there was a $50 licence option, it would probably lead to three of us using VS, and, if our startup gets funded, that would lead to multiple full PRO licences, annual renewal, and so on...
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